Regulations

Live Event Barcelona 2027

30 October 2027 · Hotel Arts Barcelona 5*
Carrer de la Marina, 19-21, Ciutat Vella, 08005 Barcelona

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General provisions

Date and venue

30 October 2027 | Barcelona, Spain
Hotel Arts Barcelona 5*
Carrer de la Marina, 19-21, Ciutat Vella, 08005 Barcelona

About the venue

The event will take place in a 5-star LUXURY-category hotel in Barcelona, which combines a high standard of service, comfort, elegant interiors and the atmosphere of an international event.

Event format

Live Event Barcelona 2027 is an international beauty event that includes a professional conference, live demonstrations by experts, networking, a red carpet, a solemn awards ceremony, a Gala Dinner and a disco.

Conference

The first part of the event is an international professional conference devoted to development, professional growth, motivation and new opportunities in the beauty industry.

The conference is suitable for beauty professionals from different fields. Simultaneous interpretation into 20 languages will be available for participants from different countries.

Gala Dinner

The evening programme includes a solemn Gala Dinner by a two-Michelin-star chef and the awards ceremony.

Guests can look forward to a red carpet, photo zones, a festive atmosphere, participants walking onto the stage and the solemn presentation of cups.

Disco

After the Gala Dinner, guests will enjoy a festive disco with music, dancing and the atmosphere of a brilliant finale to the international beauty event.

Interpretation system

Simultaneous interpretation into 20 languages will be available during the conference, allowing participants from different countries to follow the programme comfortably, regardless of language.

Participant registration

Early registration terms

10% discount for registration before 31 January 2027.

Places are limited!

Registration is carried out on the website

LIVE EVENT section
https://iba-wbc-live.com/

When registering, the participant must

  • Fill in the application form
  • Choose a convenient payment option and pay the registration fee

Registration deadlines

Registration is open until 1 October 2027.

Who can take part

Taking part in the conference and Gala Dinner

All beauty industry masters and specialists who wish to do so may take part in the conference and attend the Gala Dinner, regardless of experience, specialisation, status or professional achievements.

Live Event cups

Receiving awards, cups and recognition

A cup on stage may be received by participants of our professional system who:

  • were prizewinners of the WBC championship;
  • became laureates of the IBA awards;
  • are judges of the WBC championship;
  • are members of the International Association IBIA;
  • have completed training at the IBJA academy.

The Best Master of the Beauty Industry

The Best Master of the Beauty Industry is an additional, well-deserved cup for participants of our professional system:

  • prizewinners of WBC championships
  • laureates of IBA awards
  • WBC judges
  • members of the association and graduates of the IBIA / IBJA academy

And most importantly: you are guaranteed to receive this cup on stage.

Even if we have already sent your award by post, you will still not be left without an award on stage. A well-deserved The Best Master of the Beauty Industry cup will be waiting for you for the solemn presentation on stage in Barcelona.

Your achievement deserves its moment on the big stage!

If you are currently taking part in a championship or awards, you can choose how to receive your award: by post or in person on stage in Barcelona.

Financial terms

Participation passes

VIP Award Pass — 949 €

For participants who are entitled to officially receive an award on stage.

The price includes:

  • conference
  • coffee break
  • Gala Dinner
  • Awards Ceremony
  • Party
  • conference participant certificate
  • official award presentation on stage

10% discount for registration before 31 January 2027. Promo code: IBA2027WBC

Payment in instalments is available. To reserve your place, a payment of €99 is enough; the remaining amount can be paid in parts.

Apply now

Professional Pass — 599 €

For beauty industry specialists, experts, educators, salon owners, representatives of beauty brands and everyone who wants to take full part in the event WITHOUT receiving an award on stage.

The price includes:

  • conference
  • coffee break
  • Gala Dinner
  • Awards Ceremony
  • Party
  • conference participant certificate

10% discount for registration before 31 January 2027. Promo code: IBA2027WBC

Payment in instalments is available. To reserve your place, a payment of €99 is enough; the remaining amount can be paid in parts.

Apply now

Conference Pass — 200 €

For those who wish to attend the professional conference only.

The price includes:

  • conference
  • coffee break
  • conference participant certificate

Gala Dinner, Awards Ceremony and Party are not included in this pass.

No discount or instalment plan is available for this pass.

Apply now

👤 Guest Pass — 399 €

This pass is intended exclusively for guests accompanying holders of a Professional Pass or VIP Award Pass.

The price includes:

  • conference
  • coffee break
  • Gala Dinner
  • Awards Ceremony
  • Party

A guest does not receive an award on stage or a conference participant certificate.

No discount is available for the Guest Pass. An instalment plan is available.

Reserve a place for your guest for €99. You can add a guest and buy their ticket yourself in your personal account.

VIP Award Pass — limited number of places

The VIP Award Pass is available in limited numbers. Participation in this format is confirmed in order of registration until all available places are filled.

Additional discount with another participant

Invite another participant to the event and each of you will receive an additional 5% discount.

The discount applies if the invited participant registers for a Conference Pass, Professional Pass or VIP Award Pass.
The Guest Pass does not take part in this promotion.

The accumulated cashback will be shown in your personal account and can be used to pay for future projects or services.

Payment

You can pay for participation on the website in the LIVE EVENT section.
Choose a convenient participation option and payment method.

You can also write to us in Direct Instagram and submit your application there.
An AI assistant will help you submit your application and make the payment.

Personal account

After payment, you will have access to a personal account where you can:

  • see the status of your payment;
  • add guests;
  • invite another participant;
  • upload your photo for your personal banner;
  • see information about the cups and awards that will be presented to you on stage;
  • choose the language of simultaneous interpretation for the conference from 20 available languages;
  • see your accumulated cashback and the amount available for use.

Taking part with guests

You may invite an unlimited number of guests to the event.

The participation fee for one guest is €399.

A guest has access to the event for the whole day, including the conference and evening parts of the programme. A guest is not provided with the printed conference materials and is not entitled to receive an award or cup on stage.

Discounts do not apply to the guest participation fee. The price of a guest ticket is fixed.

Refund policy

If you cancel your participation, the registration fee is not refunded and cannot be transferred to another event or date.

Important!

The number of places for participants who wish to receive their award in person on stage is limited.

The number of guests is not limited: you may bring as many guests as you wish.

Seating at the Gala Dinner

To make communication between participants comfortable, table seating will be arranged according to the countries the participants have come from.

Participants are assigned to tables by the organisers freely, regardless of the order of registration. No priority in table location is provided.

If you are coming with a guest, your guest will be seated at the same table as you.

If you would like to sit at the same table as particular participants, please state your wishes in your personal account.

All seating requests must be submitted by 1 October 2027.

Event programme

Part 1: beauty conference

  1. 09:00–10:00

    Participant registration, photo zone and meet-and-greet area.

  2. 10:00–11:40

    Conference speakers’ presentations. Presentations by experts devoted to professional development, new opportunities and motivation of participants.

  3. 11:40–12:00

    Coffee break, networking.

  4. 12:00–14:00

    DEMO SPEAKERS. A continuous demonstration of techniques, methods and professional solutions by invited speakers.

Preparation break

  1. 14:00–18:00

    Rest for participants and preparation for the evening programme.

Part 2: gala dinner and awards

  1. 18:00–18:30

    Guest gathering, cocktail area, photo zone, entertainment programme.

  2. 18:30–19:30

    Gala Dinner, main courses and networking.

  3. 19:00–20:30

    Awards ceremony for the judges of the Academy and the championship, as well as the winners of the WBC online championship.

  4. 20:30–21:00

    Dessert, performance by artists.

  5. 21:00–22:00

    Awarding of the winners of Beauty Awards IBA and members of the International Association IBIA.

  6. 22:00–23:00

    Party, DJ performance, disco.

What to bring with you

Dress code

  • For the conference: Business Casual — a comfortable and elegant style. Any colours are acceptable.
  • For the Gala Dinner: an evening look in blue, gold or black.

The dress code is a recommendation, intended to create a single, beautiful atmosphere at the event.

Evening looks for the Gala Dinner

Headphones for your phone

For comfortable listening to the speakers, please bring headphones. Simultaneous interpretation will be provided at the conference, and the audio interpretation will be available through a dedicated app.

A good mood

Bring a good mood, openness to new acquaintances and a desire to be inspired.

A day full of knowledge, conversation, vivid emotions, recognition of your achievements and unforgettable moments on stage awaits you.

About the conference

Why should you be at this beauty conference?

Live Event Barcelona 2027 is not just a conference. It is an international meeting of Beauty Industry professionals, where knowledge, inspiration, new acquaintances and practical demonstrations come together in one eventful day.

The first part of the day features a beauty conference with presentations by invited experts, followed by Demo Speakers, who will show practical techniques, approaches and professional solutions across various areas of the Beauty Industry.

What will you gain by taking part?

Unique knowledge and experience from industry leaders
Invited experts will share their professional experience, working tools, ideas and development strategies.
Demo Speakers — practice, live
Speakers from different areas of the Beauty Industry will give demonstrations and show professional techniques and approaches right on stage.
Different areas of the Beauty Industry
Permanent make-up, make-up artistry, cosmetology, the nail industry, hairdressing, brows, lash and other areas of beauty.
New ideas for growth and development
You will learn about current trends, approaches and tools that will help you develop your professional skills and your business.
An international professional environment
Participants and speakers from different countries — a chance to widen your circle of professional contacts, find like-minded people, partners and new points of collaboration.
Motivation and inspiration
New people, powerful presentations, real stories of professional growth and the atmosphere of an international beauty event will help you recharge for new goals.
Recognition of your achievements
For participants who are entitled to an award, Live Event will be a chance to walk onto the stage in person, walk the red carpet and receive well-deserved recognition.
Networking
Conversation with masters and professionals of the Beauty Industry, an exchange of experience and the chance to build new, useful connections.

Comfort for all participants

We have made sure that every guest feels comfortable.

Simultaneous interpretation will be available during the conference, so you will be able to fully understand the speakers’ presentations regardless of language.

The Gala Dinner will be held in Russian and English. Even if you do not speak either of these languages, you will be able to enjoy the evening: the programme includes not only the awards but also performances by artists, a festive atmosphere, a photo zone, conversation and new acquaintances.

A detailed evening programme will be prepared for guests, so that you know in advance what awaits you at each stage of the event.

Simultaneous interpretation will be provided only at the conference. The Gala Dinner will be held in English and Russian.

Why does it matter?

The Beauty Industry is constantly developing, with new technologies, techniques, trends and opportunities emerging.

To remain an in-demand specialist and grow your business, it is important not only to improve your skills but also to be part of the professional community, follow changes and constantly find new points of growth.

Live Event Barcelona 2027 is a day that brings together learning, practice, motivation, networking and recognition of professional achievements.

Your success begins here!

About the awards ceremony

Why is it important to attend the awards ceremony in person?

1. A personalised cup on stage.

Every participant who is entitled to an award is guaranteed to receive their personalised The Best Master of the Beauty Industry 2027 cup in person on stage.

In addition: if you take part in our projects before 1 October 2027 and the cups for those projects have not yet been sent to you by post, you can receive them in person on stage during Live Event Barcelona 2027.

Thus, taking part in several projects allows you to receive all your well-deserved awards and cups on stage, with a separate appearance for each project.

One project = one appearance on stage, regardless of the number of awards within that project:

  • WBC championship — one appearance, during which you receive all your awards and cups for the championship.
  • IBA awards — one appearance, during which you receive all your awards and cups for the awards, regardless of the number of nominations.
  • WBC / IBJA / IBIA judging — one appearance, during which you receive all the judging cups provided.
2. Your walk down the red carpet.
Imagine this moment: you walk down the red carpet that leads you straight to the stage. Lights, music, the attention of the guests and the atmosphere of a real ceremony — and at this moment all eyes are on you.
3. Your photo on the big screen.
During your walk onto the stage, a personal animated banner with your photo and your professional achievements will be shown on a huge screen. This is your personal moment of recognition, which will look striking not only in the hall but also in photos and videos.
4. Professional photography.
A photographer will capture your walk onto the stage, the presentation of the cup and the most important moments on stage. You will have professional photos and vivid content that you will want to share with clients, colleagues and followers.
5. Strengthening your reputation.
Public recognition of your professional achievements helps strengthen your authority, your clients’ trust and your position in the Beauty Industry.
6. Developing your personal brand.
The stage, the red carpet, a personal banner, a personalised cup, professional photography — all of this creates strong visual content for your social media and your personal brand.
Live Event Barcelona 2027

An emotion you cannot get by post

Receiving an award in a parcel is one thing.

Walking up for your cup on an international stage in front of colleagues, guests and professionals from different countries is something else entirely.

This moment cannot be recreated in a personal account or delivered to your door.

Your stage. Your achievements. Your cup. Your moment of recognition.

Not just to receive an award.
To live it.

Apply now

What the participation passes include

1. Attending the beauty conference
Access to all sessions and presentations by speakers and demo speakers, the coffee break and the networking areas. Simultaneous interpretation into 20 languages.Included in: Conference Pass, Professional Pass, VIP Award Pass, Guest Pass.
2. Conference materials
Handouts, presentations and other useful resources.Included in: Conference Pass, Professional Pass, VIP Award Pass.
3. Participant certificate
Conference participant certificate.Included in: Conference Pass, Professional Pass, VIP Award Pass.
4. Networking
The opportunity to meet and build professional connections with colleagues, speakers, judges and representatives of the beauty industry.Included in: Conference Pass, Professional Pass, VIP Award Pass, Guest Pass.
5. Gala Dinner & Awards Ceremony
An exquisite Gala Dinner by a two-Michelin-star chef, a red carpet, photo zones, performances by artists and a solemn awards ceremony.Included in: Professional Pass, VIP Award Pass, Guest Pass.
6. Your walk onto the stage
The red carpet will be part of your walk onto the stage. During the ceremony, your personal banner with your photo will be shown on a huge screen, and a professional photographer will capture the moment.Available only for: VIP Award Pass.
7. Personalised cup
An additional personalised cup for participants who meet the established criteria.The criteria for receiving the cup and the VIP Award Pass participant categories are in the section “Who can take part”.
8. Disco and dance evening
A festive programme, a DJ performance and unlimited drinks.Included in: Professional Pass, VIP Award Pass, Guest Pass.

Rights and obligations

Rights of conference participants

1. Receiving information
Participants have the right to receive complete and accurate information about the event programme, schedule, speakers and terms of participation.
2. Taking part in the events
A participant gets access to the conference programme, demo presentations, the coffee break, the networking areas, the Gala Dinner and the festive programme as provided.
3. Taking part in the awards ceremony
Participants who meet the conditions for receiving awards are entitled to the solemn presentation of the awards and cups provided, on stage.
4. Networking and professional communication
Participants may meet and build professional contacts with other participants, speakers, judges and representatives of the beauty industry.
5. Receiving materials
Participants have the right to receive the conference handouts and information materials provided by the programme.
6. Using the personal account
After registration, the participant is given access to a personal account that shows information about payment, participation, the awards provided and other available options. Through the personal account, you can also upload a photo for the personal banner that will be used during your walk onto the stage.

Obligations of participants

1. Compliance with the regulations
Participants must keep to the event schedule, arrive for registration on time and follow the organisational rules.
2. Compliance with the dress code

For the conference: Business Casual — a comfortable yet professional style. The colour of clothing is not restricted.

For the Gala Dinner: an evening look in blue, gold or black.

3. Respectful behaviour
Participants must treat the organisers, speakers, judges, other participants and guests of the event with respect.
4. Compliance with venue rules and safety
Participants must comply with the rules of the event venue and follow the organisers’ instructions relating to the safety and organisation of the event.

Important!

Participants must comply with the established rules of the event.

In the event of a serious breach of order or rules of conduct, the organisers reserve the right to terminate the offender’s participation without refunding the fee paid.

Observing these rules will help create a comfortable, professional and festive atmosphere for all participants of the event.

Ambassador

We invite project ambassadors!

If you would like to invite new participants and receive additional benefits, write to us in Direct Instagram to find out the detailed terms of the ambassador programme.

Become an ambassador

🏆 TOP AMBASSADOR

At the end of the project, a TOP AMBASSADOR will be named — the ambassador with the best result.

The TOP AMBASSADOR award will be presented in person on the LIVE EVENT stage in Barcelona 2027.